What targeting options are available for Sponsored Video Posts?

XING Hilfebereich

What targeting options are available for Sponsored Video Posts?

Targeting is carried out on XING using anonymous geographic and demographic information. Target groups can be precisely defined and communicated to by applying detailed criteria based on members’ data. These criteria include: Discipline, career level, industry, job title, company size, gender, region, radius, and age group. A detailed breakdown of the targeting criteria can be found here.

The customer decides here who they want to see their video message. In addition, XING can use expert surveys to select all information that is saved on members’ profiles, e.g. interests, hobbies, activities, degrees studied, and skill sets.

FAQ ID: 67811
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